Twist

Overview

Twist is an innovative subscription-based design agency that offers unlimited graphic design services to businesses and entrepreneurs. The company's unique model provides clients with a dedicated team of designers who can handle a wide range of design needs, from branding and marketing materials to social media graphics and website design. Twist aims to revolutionize the traditional design agency model by offering flexible, scalable, and cost-effective design solutions.

Role

As the lead designer and developer, I was responsible for creating Twist's website using Framer. My task involved designing an engaging user interface, developing responsive layouts, and implementing interactive elements that effectively communicate the company's subscription model and showcase its design capabilities to potential clients.

Challenge

The main challenge was to create a website that could effectively explain Twist's innovative subscription-based model while simultaneously demonstrating the agency's design prowess. The site needed to appeal to a diverse range of potential clients, from small startups to established businesses, and convey the value and flexibility of Twist's services. Additionally, it was crucial to create a user experience that would encourage visitors to sign up for the subscription service.

Solution

To address these challenges, I leveraged Framer's capabilities to create a visually striking and highly functional website. Key features of the solution included:

1. An interactive pricing calculator that allows visitors to customize their subscription based on their design needs and see real-time cost estimates.

2. A dynamic portfolio showcase featuring a diverse range of design projects, filterable by category and industry.

3. Animated infographics explaining the subscription model and comparing it to traditional agency services.

4. A responsive design ensuring a seamless experience across all devices, with special attention to mobile users.

5. Integration of a live chat feature to provide instant support and answer potential clients' questions.

6. A client dashboard preview, giving visitors a glimpse of what it's like to work with Twist.

The resulting Framer-built website effectively communicates Twist's unique value proposition, showcases the agency's design capabilities, and provides an intuitive path for potential clients to explore and sign up for the subscription service.